Masan Leadership

We have to re-innovate, adapt and dare to bet on future consumer and industry trends

Masan people

Core Values

We are clear about the path we shall take.

Every Masaner is the leader of his/her area of responsibility and has to make his/er own decisions for the company in that area.

Every Masaner shall focus all of his/her efforts towards the best results.

We develop the abilities of each individual and remove all barriers within the organization to help the whole team accomplish their goals.

We always believe in ourselves and the journey we are on to inspire others.

We are bold with a "can do" spirit to truly be the owner of our careers.

We operate like business owners, managing the company's assets as if our own.

We want to be one of the first internationally recognized Vietnamese companies as a consumer unicorn.

We always aim for the best results in everything we do.

Our strength is our perseverance until reaching success.

We only do what is right and in compliance with laws and regulation.

We are honest and frank with each other.

We use real data to make recommendations and decisions.

We have zero tolerate for corruption.

We believe each individual, when trusted, will perform better.

We respect our colleagues, partners, and consumers, treating all fairly. 

We believe we are strong when we trust each other.

Masan’s Principles


We respect the individual











Management Board

The Management Board is responsible for implementing the Company’s business development plan and business performance reporting. The Chief Executive Officer chairs the Management Board. Currently, the Management Board is comprised of the five most senior executives at Masan Group, the Chief Executive Officer, two Deputy Chief Executive Officers, the Chief Financial Officer and the Chief Accountant. Members of the Management Board include:

Dr. Nguyen Dang Quang

Chairman of Masan Group

Dr. Nguyen Dang Quang is one of the founders and plays a crucial role in leading Masan Group throughout the process of establishment and development from the early days.

As a leader with strategic vision, he has driven the company's specialized transformation from its inception, making Masan Group one of the leading conglomerates in the private sector with more than 50 subsidiary companies, while promoting the cultural identity, values and pride of Vietnam.

He is currently the Chairman of Masan Group and a member of the Board of Directors of 5 other subsidiary companies and affiliates.

Mr. Danny Le

CEO of Masan Group

Joining Masan Group since 2010, Danny Le is a crucial factor in building the Group's development strategy, as well as directly organizing mergers and acquisitions (M&A) transactions, thereby promoting expansion and development of Masan Group.

Prior to Masan, Danny Le was a financial advisor at Morgan Stanley (New York). In this role, he has performed a variety of M&A deals and capital market and privatization transactions for many clients globally.

He is currently the Chief Executive Officer of Masan Group. He is also a member of the Board of Directors of 6 subsidiaries of Masan Group, including the role of Chairman of Masan High-Tech Materials Corporation and Masan MEATLife Corporation.

Mr. Truong Cong Thang

Chairman of the Board & CEO of The CrownX

Mr. Truong Cong Thang is the Chairman and the CEO of The CrownX Corporation. He is also member of the Board of Directors and holds crucial positions at other subsidiaries, such as CEO of Masan Consumer Corporation.

With more than 20 years of experience in the FMCG industry, Mr. Truong Cong Thang is a crucial factor in the successful transformation of Masan Consumer from FMCG commodity model to strong Vietnamese brands building model, not only in the domestic market but also in international markets, such as CHIN-SU, Nam Ngu, Omachi, ect.

Mr. Nguyen Quoc Trung

CEO of Masan MEATLife

Mr. Nguyen Quoc Trung has more than 25 years of experience in agribusiness in multinational companies. He is an expert in the establishment and operation management of new projects with excellent performance.
As the CEO of Masan MEATLife, Mr. Nguyen Quoc Trung is fully responsible from strategy to implementation/operation for the meat segment (pork and chicken), the farm system, as well as all business support departments. He leads a team of employees who are unanimously steadfast in the journey of “Boosting the productivity of the animal protein value chain for the benefit of 100 million Vietnamese people!”

Mr. Craig Richard Bradshaw

CEO of Masan High-Tech Materials

Mr. Craig Richard Bradshaw joined Masan Group as the CEO of Masan High-Tech Materials since 2011. He has over 25 years of experience in the mining industry, spanning the fields of mining and processing, logistics, sales and marketing in Australia, Thailand and Lao PDR.

Mr. Bradshaw previously was Senior Commercial Manager of Lang Xang Minerals Company, Sepon mine. He also served as Toll's Country Manager in Thailand, Australia's largest integrated logistics services provider.

Mr. Nguyen Thieu Nam

Deputy CEO of Masan Group

Mr. Nguyen Thieu Nam is the Deputy CEO in charge of External Relations and a member of the Board of Directors of Masan Group. He has held senior executive roles at our subsidiaries and affiliates such as Masan Consumer and Techcombank.

He is currently a member of the Board of Directors of 4 other companies under Masan Group.

Mr. Michael Hung Nguyen

Deputy CEO of Masan Group

Joining Masan since 2009, Michael leverages his experience to focus on strategic initiatives (including new business activities), capital markets activities, and investor relations. In particular, Michael focuses on IPO initiatives and lead projects that shall enable Masan’s platforms to meet or exceed international standards.

Before joining Masan, Mr. Michael Hung Nguyen helped build out J.P. Morgan's Vietnam investment bank execution team and worked on M&A, capital markets and privatization transactions with financial, real estate and consumer clients. Mr. Michael H. Nguyen graduated from Harvard University, U.S.